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Saturday, 30 November 2013

Swarovski drives holiday retail traffic through Pinterest, Instagram holiday contests - Luxury Daily

By Staff reports

November 27, 2013


Swarovski app

Dolce & Gabbana appeals to aspirational consumers with crowdsourced photo album
Italian fashion brand Dolce & Gabbana is allowing users to submit their own family photos to its Web site to further fan interaction with the brand online.
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Harrods attracts children with Princess-themed Disney boutique
British retailer Harrods is waving its magic wand to attract a new generation of young consumers to its London department store with the introduction of its ?Bibbidi Bobbidi Boutique? inspired by Disney?s ?Cinderella.?
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Luxury FirstLook 2014 New York Jan. 15: Peninsula Hotels, Barneys, La Prairie, L?Oreal Luxe, Pratesi, American Express Publishing, Brian Atwood
Registration is open for the second annual Luxury FirstLook: Strategy 2014 conference Wednesday, Jan. 15, 2014 featuring speakers from Peninsula Hotels, Barneys New York, La Prairie, L?Oreal Luxe, Pratesi, American Express Publishing, Brian Atwood, Richart, Hearst?s Veranda, Martini Media, The Gate Worldwide and former executives from LVMH and Saks Fifth Avenue.
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Webinar on Dec. 3: Luxury Outlook 2014: Up, Down or Flat?
Please register for the free annual webinar at 2 p.m. to 3 p.m. ET on Tuesday, Dec. 3: ?Luxury Outlook 2014: Up, Down or Flat?? Panelists include execs from the Luxury Institute, Select NY and Bloomberg Pursuits.
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Swarovski drives holiday retail traffic through Pinterest, Instagram holiday contests
Precision-cut crystal maker Swarovski is embarking on a multi-pronged social initiative Nov. 29 called "12 Moments to Give" that contains Instagram and Pinterest components and aims to drive substantial United States retail traffic.
Click here to read the entire article on Luxury Daily


Net-A-Porter hopes to catch fire with new Hunger Games collection
Online retailer Net-A-Porter tapped "Hunger Games" costume designer Trish Summerville to design an exclusive collection based on ?Catching Fire,? the latest movie in the franchise to capture the attention of fans of the popular films.
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Maserati challenges entry-level luxury with Ghibli campaign
Italian automaker Maserati launched its Ghibli model at the Los Angeles Auto Show with a new campaign that aims to disrupt the entry-level luxury automotive market.
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Milan delivery route bolsters Miami?s luxury expansion
Miami's ambitious Design District luxury expansion will be facilitated by a new daily shipping corridor from Milan by American Airlines.
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Jaeger-LeCoultre raises $790K at (RED) auction
Swiss watchmaker Jaeger-LeCoultre lent its support to the (RED) Foundation by including two custom timepieces that were part of a larger capsule collection auctioned off at Sotheby?s New York on Nov. 23.
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Happy Thanksgiving!
Luxury Daily is not publishing on Thursday, Nov. 28 and Friday, Nov. 29 in observance of Thanksgiving. Eat up!
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Purdey & Sons fetes bicentennial via limited-edition book
British gun and rifle maker James Purdey & Sons is celebrating its 200-year history with a bicentennial book that gives a detailed historical account of the brand and its dedication to craftsmanship.
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Tiffany, Hugo Boss, Raf Simons and Luxury brands ? News briefs
Today in luxury marketing - Tiffany Q3 net up nearly 50pc; Hugo Boss drops 2015 profit target on China slowdown; Raf Simons to sell ceramics at Piasa Rive Gauche auction house; Luxury brand stocks fall in Europe.
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Inviting nominations for the 2013 Luxury Daily Awards
Luxury Daily is inviting nominations for the most prestigious luxury awards handed out annually: Luxury Marketer of the Year, Luxury Retailer of the Year, Luxury Agency of the Year, Luxury Publisher of the Year and Luxury Researcher of the Year. The awards recognize work done in calendar year 2013.
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App store SEO is most overlooked user acquisition channel
How can search engine optimization, one of the most important user acquisition channels for Web marketers, be so overlooked in the mobile sector?
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